Burt's Bees Baby® is a trademark of The Burt's Bees Product Company used under license by Ayablu, Inc.
When you provide us with information through Burtsbeesbaby.com (the "Site"), we respect your privacy. It is important for you to understand what information we collect about you during your visit and what we do with that information.
WHAT CUSTOMER INFORMATION DOES BURTSBEESBABY.COM COLLECT?
While maintaining our commitment to your privacy, we do collect personally and non-personally identifiable information about you. A detailed description of the types of information collected is outlined below.
Personally identifiable information includes your name, shipping address, billing address, email address and credit card information. We collect this information during the online checkout and email newsletter registration processes so that we can properly fulfill your orders and requests.
Non-personally identifiable information includes your browser type, domain name, IP address and how you maneuvered through the Site. We collect this information so that we can identify general shopping and navigation patterns so we might better understand how to improve your experience with us.
COLLECTION OF PERSONALLY IDENTIFIABLE INFORMATION
We do not collect personally identifiable information about you, except when you provide it to us. For example, if you decide to complete a user registration form or online survey, you may be asked to provide certain information such as your contact information (name, email address, mailing address and telephone number), age group, gender and product concerns and the brands and products you use. If you decide to place an order, we will also need to know your delivery and billing address, credit card number and expiration date. To protect your personal information, users registering at the Site must also enter a user name/email address and password.
If you would prefer that we not collect any personally identifiable information from you, please do not provide us with any such information. You will be informed what information is required and what information is optional.
COLLECTION OF NON-PERSONALLY IDENTIFIABLE INFORMATION
This Site may use and combine such passively collected anonymous information to provide better service to Site visitors, customize the Site based on your preferences, compile and analyze statistics and trends and otherwise administer and improve the Site for your use. Such information is not combined with personally identifiable information collected elsewhere on the Site unless you have consented.
A "cookie" is a bit of information that a website sends to your Web browser that helps the Site remember information about you and your preferences.
"Session" cookies are temporary bits of information that are used to improve navigation, block visitors from providing information where inappropriate (the Site "remembers" previous entries of age or country of origin that were outside the specified parameters and blocks subsequent changes) and collect aggregate statistical information on the Site. They are erased once you exit your Web browser or otherwise turn off your computer.
"Persistent" cookies are more permanent bits of information that are placed on the hard drive of your computer and stay there unless you delete the cookie. Persistent cookies store information on your computer for a number of purposes, such as retrieving certain information you have previously provided (such as passwords), helping to determine what areas of the website visitors find most valuable and customizing the website based on your preferences on an ongoing basis. Persistent cookies placed by this Site on your computer may hold personally identifiable information, but only if you have registered or have otherwise consented to the retention of personally identifiable information you have provided at the Site. Otherwise, our Site's server only knows that an unidentified visitor with your cookie has returned to the Site.
You can set your browser to accept all cookies, to reject all cookies, or to notify you whenever a cookie is offered so that you can decide each time whether to accept it. To learn more about cookies and how to specify your preferences, please search for "cookie" in the "Help" portion of your browser.
A Site may use Internet Protocol (IP) addresses. An IP address is a number assigned to your computer by your Internet service provider so you can access the Internet and is generally considered to be non-personally identifiable information, because in most cases an IP address is dynamic (changing each time you connect to the Internet), rather than static (unique to a particular user's computer). The IP address can be used to diagnose problems with a server, report aggregate information, determine the fastest route for your computer to use in connecting to a Site and administer and improve the Site.
"Internet tags" (also known as single-pixel GIFs, clear GIFs, invisible GIFs and 1-by-1 GIFs) are smaller than cookies and tell the website server information such as the IP address and browser type related to the visitor's computer. Tags may be placed both on online advertisements that bring people to the Site and on different pages of the Site. Such tags indicate how many times a page is opened and which information is consulted.
"Navigational data" (log files, server logs and clickstream data) are used for system management, to improve the content of the Site, market research purposes and to communicate information to visitors.
The security of your personal information is important to us. When you enter sensitive information (such as credit card number) on our registration or order forms, we encrypt that information using secure socket layer technology (SSL).Learn more about SSL.
We implement various security measures in accordance with industry standards to protect the security of your personal information both online and offline. This Site takes reasonable steps to protect personally identifiable information as you transmit it to our Site and to protect such information from loss, misuse and unauthorized access, disclosure, alteration, or destruction. You should always keep in mind that no Internet transmission is ever completely secure or error-free. Therefore, while we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.
CHILDREN UNDER 13
We take special steps to safeguard the privacy of children. This Site is not intended for children under the age of 13. We will not knowingly collect personally identifiable information via this Site from visitors in this age group. We encourage parents to talk to their children about their use of the Internet and the information they disclose to websites.
USE AND DISCLOSURE OF INFORMATION
Except as otherwise stated, we may use information collected via this Site to improve the content of our Site, to customize the Site to your preferences, to communicate information to you (if you have requested it), for our marketing and research purposes and for any other purpose specified. In addition, we may make full use of all information acquired through this Site that is not in personally identifiable form.
We do not sell, trade, or rent your email or phone number to anyone. We use outside shipping companies to ship orders (FedEx, APX, USPS, or UPS) and a credit card processing company to bill users for goods and services. These companies may receive personally identifiable information to help us process your order. These companies will not retain share, store or use personally identifiable information for any secondary purposes. Your personal data will be stored on file at Burt's Bees Baby headquarters for as long as your account is active. We may disclose personally identifiable information you provide via this Site to third parties that are not associated with Burt's Bees Baby, but only:
to respond to law enforcement requests or where required by applicable laws, court orders, or government regulations.
YOUR CALIFORNIA PRIVACY RIGHTS
Under California Civil Code sections 1798.83-1798.84, California residents are entitled to ask for a notice describing what categories of personal customer information a website owner shares with third parties or corporate affiliates for those third parties or corporate affiliates' direct marketing purposes. Please be aware that we do not share any of your personal information with any other parties for direct marketing purposes and do not intend to do so. If you have any questions about your privacy rights and the use we make of the personal information you provide to us, please email us at email@example.com
ACCESS, CORRECTION AND DELETION
To keep personally identifiable information that you provide via this Site accurate, current and complete, please contact us as specified below and we will take appropriate steps to update or correct such information in our possession, or to delete your information from our contact list.
LINKS TO OTHER WEBSITES
You may opt-out of receiving future Opt-In Communications from Burt's Bees Baby when you register at the Site or otherwise provide your contact information to the Site. To unsubscribed from our communications, you can click the "unsubscribe" link at the bottom of any email Opt-In Communication you receive from us and following the instructions provided therein.
HOW TO CONTACT US
Ayablu Inc. / Burt's Bees Baby 85 Mill Plain Road, Suite V2 Fairfield, CT 06824 Toll Free: 1-855-540-BABY (2229)
The following applies to you only if you are a California resident.
Under California Civil Code sections 1798.83-1798.84, California residents are entitled to ask us for a notice describing what categories of Personal Information we share with third parties or corporate affiliates for those third parties or corporate affiliates' direct marketing purposes. That notice will identify the categories of information shared and will include a list of the third parties and affiliates with which it was shared, along with their names and addresses. If you are a California resident and would like a copy of this notice, please submit an email request to the following email address: firstname.lastname@example.org and include the words â€œCALIFORNIA PRIVACYâ€ in the subject line, and you must put the statement â€œYour California Privacy Rightsâ€ in the body of the request and state the name of our specific website with respect to which you are requesting the information as well as your name, street address, city, state, and zip code.
Please note the following:
We will add a link to this Privacy Notice on our home page, or at a minimum, on the first significant page after entering the Sites;
Users are able to change their Personal Information by emailing us, by calling us, or updating their Personal Information in their online accounts with us;
Some Internet browsers include the ability to transmit â€œDo Not Trackâ€ signals that give you control over the collection and use of web browsing information. Because uniform standards for â€œDo Not Trackâ€ signals have not yet been adopted, we do not process or respond to such signals in users' web browsers at this time; and
We allow the collection of users' behavioral tracking by third parties. We authorize the collection of Personal Information on the Sites by third parties.
Your Rights and Choices
The California Consumer Privacy Act (â€œCCPAâ€) provides consumers who are California residents with specific rights regarding their Personal Information.
Right to Know About Personal Information Collected, Disclosed, or Sold
As a California consumer, you have a right to request what Personal Information we collect, use, disclose, and sell.
You have the right to request that we disclose certain information to you about our collection and use of your Personal Information over the past 12 months. Once we receive and confirm your verifiable consumer request as described below, we will disclose to you:
The categories of Personal Information we collected about you
The categories of the sources for the Personal Information we collected about you
Our business or commercial purpose(s) for collecting or selling that Personal Information.
The categories of third parties with whom we shared that Personal Information.
The specific pieces of Personal information we collected about you
In addition, if we sold or disclosed your Personal Information for a business purpose, we will provide you with two separate lists disclosing:
Disclosures for a business purpose, identifying the Personal Information categories disclosed that each category of recipient obtained
Sales and/or disclosures for a commercial purpose, identifying the Personal Information categories that each category of each category of recipient obtained; and
Right to Request Deletion of Personal Information
As a California consumer, you have the right to request that we delete any or all of your Personal Information that we collected from you and retained, subject to certain exceptions. Once we receive and confirm your verifiable consumer request, we will delete (and direct our service providers to delete) your Personal Information from our records, unless an exception applies.
We may deny your deletion request to delete your Personal Information if retaining the Personal Information is necessary for us or our service providers to:
Complete the transaction for which we collected the Personal Information, provide a good or service that you requested, take actions reasonably anticipated within the context of our ongoing business relationship with you, or otherwise perform our contract with you
Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or prosecute those responsible for such activities
Debug products to identify and repair errors that impair existing intended functionality
Exercise free speech, ensure the right of another consumer to exercise their free speech rights, or exercise another right provided for by law
Comply with the California Electronic Communications Privacy Act (Cal. Penal Code Â§ 1546 seq.)
Engage in public or peer-reviewed scientific, historical, or statistical research in the public interest that adheres to all other applicable ethics and privacy laws, when the information's deletion may likely render impossible or seriously impair the research's achievement, if you previously provided informed consent
Enable solely internal uses that are reasonably aligned with consumer expectations based on your relationship with us
Comply with a legal obligation
Make other internal and lawful uses of that information that are compatible with the context in which you provided it
Right to Non-Discrimination if You Exercise any of Your Rights
As a California consumer, you have the right not to be discriminated against for exercising any of your CCPA rights. Unless permitted by the CCPA, if you exercise any of your California rights, we will not:
Deny you goods or services.
Charge you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties.
Provide you a different level or quality of goods or services.
Suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services.
How to Exercise Your Rights to Know and to Delete
To exercise your rights to know and/or to delete described above, please submit a verifiable consumer request to us by either:
Only you or a person registered with the California Secretary of State that you authorize to act on your behalf, may make a verifiable consumer request related to your Personal Information. You may also make a verifiable consumer request on behalf of your minor child.
You may only make a verifiable consumer request for access or data portability twice within a 12-month period. The verifiable consumer request must:
Provide sufficient information that allows us to reasonably verify you are the person about whom we collected Personal Information or your authorized representative.
Describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it.
We cannot respond to your request or provide you with your Personal Information if we cannot verify your identity or authority to make the request and confirm the Personal Information relates to you. Making a verifiable consumer request does not require you to create an account with us. We will only use Personal Information provided in a verifiable consumer request to verify the requestor's identity or authority to make the request.
Response Timing and Format
We will confirm receipt of your verifiable consumer request within ten (10) days and provide you with information about how we will process the request, describing our verification process and when you should expect a response. We endeavor to respond to a verifiable consumer request within 45 days of its receipt. If we require more time (up to 90 days), we will inform you of the reason and extension period in writing. We will deliver our written response by mail or electronically, at your option. Any disclosures we provide will only cover the 12-month period immediately preceding our receipt of your verifiable request. The response we provide will also explain the reasons we cannot comply with a request, if applicable. For data portability requests, we will select a format to provide your Personal Information that is useable and should allow you to transmit the information from one entity to another entity.
We do not charge a fee to process or respond to your verifiable consumer request unless it is excessive, repetitive, or manifestly unfounded. If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request.
Information We Collect From California Consumers
We collect Personal Information that identifies, relates to, describes, references, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer, household, or device.
A real name, postal address, unique personal or online identifier, Internet Protocol (IP) address, email address, telephone number
B. Personal Information described in the California Customer Records statute (Cal.Civ.Code Â§1798.80(e))
All of the Identifiers listed above, plus:
Credit card number (only when provided through our service providers or third party payment processors)
Signature, social security number, physical characteristics or description, passport number, driver's license or state identification card number, insurance policy number, education, employment, employment history, bank account number, debit card number, or any other financial information, medical information, or health insurance information
C. Legally Protected Characteristics
Age (40 years or older), race, color, ancestry, national origin, citizenship, religion or creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and related medical conditions), sexual orientation, veteran or military status, genetic information (including familial genetic information)
D. Commercial information
Records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies
E. Biometric information
Genetic, physiological, behavioral, and biological characteristics, or activity patterns used to extract a template or other identifier or identifying information, such as, fingerprints, faceprints, and voiceprints, iris or retina scans, keystroke, gait, or other physical patterns, and sleep, health, or exercise data.
F. Internet or similar network activity
Browsing history, search history, information regarding a consumer's interaction with a website, mobile application, or online advertisement
G. Geolocation data
Physical location or movements
H. Sensory data
Audio, electronic, visual, thermal, olfactory, or similar information
I. Employment information
Professional or employment-related information
J. Education information, defined as nonpublic personally identifiable information under the Family Educational Rights and Privacy Act (FERPA) (20 U.S.C. Â§ 1232g and 34 C.F.R. Part 99)
Education records directly related to a student maintained by an educational institution or party acting on its behalf, such as grades, transcripts, class lists, student schedules, student identification codes, student financial information, or student disciplinary records
K. Inferences drawn of other categories of Personal Information
A profile created about a consumer reflecting the consumer's preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes
Personal Information does not include:
Publicly available information that is lawfully made from federal, state, or local government records
Deidentified or aggregated consumer information
Medical information or protected health information governed by California and federal health information privacy laws
Clinical trial information subject to the Federal Policy for the Protection of Human Subjects (the Common Rule)
Personal information regulated by the Fair Credit Reporting Act (FCRA)
We obtain the categories of Personal Information listed above from the following categories of sources:
Directly from our Users. For example, from information that you provide to us through our online forms, email, or other means
Indirectly from activity on our Sites. For example, from website usage details collected automatically
Use of Personal Information
We may use or disclose the personal information we collect for one or more of the following business purposes:
To fulfill or meet the reason for which the information is provided. For example, if you provide us with Personal Information in order for us to fulfill your product order
To provide you with information, products or services that you request from us
To provide you with email alerts, event registrations and other notices concerning our products or services, or events or news, that may be of interest to you
To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collections
To improve our Sites and present the contents to you
For testing, research, analysis and product/service development
As necessary or appropriate to protect the rights, property or safety of us, our Users, or others
To respond to law enforcement requests and as required by applicable law, court order, or governmental regulations
As described to you when collecting your Personal Information or as otherwise set forth in the California Consumer Privacy Act (CCPA)
To evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which Personal Information held by us is among the assets transferred
We may also use or disclose the Personal Information we collect for the following commercial purpose: to advance our commercial or economic interests, such as by inducing another person to buy, rent, lease, join, subscribe to, provide, or exchange products, goods, property, information, or services, or enabling or effecting, directly or indirectly, a commercial transaction
We will not collect additional categories of Personal Information or use the Personal Information we collected for materially different, unrelated, or incompatible purposes without providing you notice
Sharing Personal Information
We may disclose your Personal Information to a third party for a business and/or commercial purpose. When we disclose Personal Information for a business purpose, we enter a contract that describes the purpose and requires the recipient to both keep that Personal Information confidential and not use it for any purpose except performing the contract.
In the preceding twelve (12) months, we have disclosed the following categories of Personal Information to third parties for a business purpose:
Category A: Identifiers. Category B: California Customer Records personal information categories Category D: Commercial information Category F: Internet activity
In the preceding twelve (12) months, we have disclosed the following categories of Personal Information to third parties for a commercial purpose:
Category A: Identifiers. Category B: California Customer Records personal information categories Category D: Commercial information Category F: Internet activity
Category G: Geolocation Data
We disclose your Personal Information for a business purpose to the following categories of third parties:
Our service providers
Third parties to whom you authorize us to disclose your Personal Information in connection with products or services we provide to you
In the preceding twelve (12) months, we have not sold any Personal Information for monetary consideration. We do, however, disclose information for a commercial purpose by participating in a cooperative database where we share Personal Information with the other participants in the cooperative database for targeted advertising purposes. If you do not wish to have your Personal Information used for this purpose, please click the â€œDo Not Sell My Informationâ€ link here [PROVIDE HYPERLINK], when you set up an account with us, or as shown on the first page of our Sites. We do not sell Personal Information of minors under 16 years of age without affirmative authorization.
Grievances and Complaints
Under California Civil Code Section 1789.3, residents of California who use this Website are entitled to know that they may file grievances and complaints with: the Complaint Assistance Unit of the Division of Consumer Services of the California Department of Consumer Affairs, in writing at 400 R Street, Suite 1080, Sacramento, California 95814, or by telephone at (916) 445-1254 or (800) 952-5210, or by email at email@example.com.
Contact for More Information